Don't Settle - Travis Robertson

Don’t Settle

Words can’t express how excited I am today.

Today is the official launch of – a new project I’ve been working on.

Over the past couple of months, you might have noticed the phrase “Don’t Settle” creeping into this site’s blog posts and (eventually) onto it’s own page. The slow release of the message has been intentional. You see, I’ve known that those two words have resonated with me because I live my life by them. My wife Lisa and I make decisions with that phrase in mind. We ask ourselves if, in the course of choosing a particular path, we would be “settling” for average or mediocre. If so, we don’t do it.

What I didn’t know, however, is if “Don’t Settle” would resonate with others. To find out, I could have written a big blog post called “Don’t Settle” but I chose not to (until now) because I wanted to see if the message cut through. Did those two words scream louder in the minds and hearts of readers more than any of the other words surrounding them?

The answer has been a resounding “Yes!”

As a result, I’m launching The site will be focused on equipping and empowering you to create a life you don’t want to escape from – to build a life in which you DON’T SETTLE. There are a lot of things planned for the next few months and I would like to invite you join the DON’T SETTLE movement.

The site is young and it’s early in the process – but what better time to get involved? The message can only spread and the community can only grow with your help. And that’s what I’d like to ask you for.

How You Can Help

If you’re ready to join the DON’T SETTLE movement and create a life you don’t want to escape from, there are a few ways to get involved and help:

  1. Visit and subscribe the RSS feed or subscribe via email. (If you’re reading this via email, you’ll have to visit the site directly.)
  2. Join DON’T SETTLE on Facebook and then invite your friends to join us.
  3. Friend up DON’T SETTLE on Twitter and tweet about the site. (Click here to make that really easy.)
  4. Share the site on your favorite bookmarking website (StumbleUpon, Delicious, Digg, Reddit, etc.)
  5. Let me know what you’d like to see from the site. How can I help you on your journey to live a life in which you DON’T SETTLE?
  6. Consider guest posting. If you’re a blogger, or if you feel like you have something to add, visit the site’s Guest Post page to find out how to contribute.

Your encouragement and support has been so valuable to me and I can’t build this next phase without your help. It would mean a tremendous amount to me and to the lives of others if you would help spread the word using one or more of the methods above.

A Quick Note on the Future of isn’t going anywhere. In fact, I’ve got some great new things planned for it. I will continue to post 2-3 times per week here and I will be introducing some new content (and content types) over the coming months.

The primary focus for will continue to be small business strategy, entrepreneurship, and leadership. They are the core elements that have built this site and I intend to develop those themes more fully.

As a result, there are simply a lot of topics that don’t fit within the defined scope of this site and needed a home. I had to choose whether I would expand the scope of or if it was time to launch something different. After much consideration and counsel from others, I decided to create

Share Your Thoughts

I’d love to hear your thoughts either on this site or on about the new direction. What would you like to see from both sites moving forward? How can I better serve you?

Thanks again for everything!


Leave a Reply 6 comments

Anonymous Reply

Great to see the launch Travis! Congrats. Looking forward to seeing some exciting stuff in this space in the near future.

    Travis Robertson Reply

    Thanks, Justin! I couldn’t have done it without your help. 🙂

Anonymous Reply

Congratulations on the launch, Travis! I know launching something new can take a lot of work, so I know you must be thrilled to share your new “baby” with the world. I’m excited for you and look forward to taking part in your “don’t settle” movement. I think that phrase embodies what a lot of folks are looking to accomplish these days and it sounds like your site will help people reach their goals, whatever they may be.

I’m looking forward to seeing what you have in store!

    Travis Robertson Reply

    Thank you so much, Laura! I really do appreciate your support an encouragement and I am thrilled to have you as part of the DON’T SETTLE movement!

Frank Reply

Good luck Travis. This is a GREAT idea! Let me know if we can help. Best Frank

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