Travis Robertson

I’ve had the opportunity to talk with a few entrepreneurs lately and something keeps coming up – building a business to sell it. I’ve got nothing against selling a business. But building a business with the sole purpose of selling it is a great way to ensure that it realistically never happens.

In his book The War of Art, Steven Pressfield tackles the constant battle that rages inside of artists. Art, according to Pressfield, is war. So is trying to start a business. Have you ever considered the similarities between artists and entrepreneurs?

Do you want to be successful? I’m not referring to money. I’m talking about getting from where you are to where you want to be – starting that business, getting a promotion, landing a new client, creating a new product line, etc. I believe there are two skills you need.