Travis Robertson

One of the greatest benefits of blogging is getting emails and comments from readers. It’s extremely encouraging and I’m so grateful for everyone who takes time out of their day to read this blog. It’s also really cool when I receive an email from readers in other countries.

I don’t usually share the emails on the blog for a number of reasons. Often, the note is personal in nature or the reader didn’t feel like having it broadcast to the world. I respect that. Today, I received the email below from a reader in Saudi Arabia (how cool is that?!) and was so encouraged and inspired by it that I had to share it along with my response.

If you’re a freelancer or small business owner, you understand the need for repeat business. So what’s the one thing you can do to generate more return business?

We live in a relationship economy. So much of business is built on relationships. I want to like the people I work with because I’m giving them both my money and my time. I want to trust them. I want to know them – or at least know about them. And they want the same.

First, I’d like to apologize to Chris Brogan for stealing his blog title. It was purely intentional.

His post today was about using Twitter’s “Follow Friday” to drive traffic to your blog as well as it’s typical use which is introducing people who follow you to others they should follow. You can read his post here if you’re interested.

I’ve been working to hire a Brand Ambassador for Ethos3. One person wrote a “cover letter” that consisted of the following sentence: “I have a lot of sales experience even though my resume doesn’t show it.”